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2025 Winter Catalog

2025 Winter Catalog Resources

VIEW THE WINTER CATALOG RESOURCES PAGE

Resources page includes:

  • Professionally designed digital graphics from website banners to social media profiles and banners to email newsletter graphics, JPG files of catalog jacket images.
  • Professionally designed printable pieces including posters, bookmarks, and shelf-talkers.
  • A Bookshop.org banner image and exportable ISBN list to build your collection.
  • 2025 Winter Catalog Edelweiss collections.
  • An online and downloadable PDF of print catalogs.
  • The digital store catalog directory and QR codes.
    IMPORTANT DATES:

    NOVEMBER 1: Target date for catalog deliver via direct mail

    Office hours with Hannah:

    Join our monthly office hours (fourth Thursdays) to co-work with Hannah! Have a question, idea, or comment about a CALIBA program? Office hours are a great chance for you to check in directly with your Executive Director. 

    Click here to register for a morning session (9-10am) or afternoon session (2-3pm).

    How to make the most of your Winter catalog:

    • Use our direct/saturation mail option for your winter catalog.
    • Imprint your winter catalog with your store info AND a coupon.
    • Insert in local papers.
    • Mail to customers.
    • Prepare to hand-sell by reading the DRCs provided on the Edelweiss list.
    • Place in other retail outlets, coffee/tea shops, or market vendors – see if you can arrange a partnership (i.e. your catalogs in exchange for placing their flyers or business cards in your store). 
    • Keep them by the door, cash register, and add them to bags. (from Flo @ Linden Tree)

    • Pre-pack catalogs in bags, hand out at your events (add to chairs beforehand) and other community events. 

    • Drop off catalogs at a school and see if they can be added to teachers' mailboxes.

    • Bring it to local independent living communities and take orders (think local coffee shops, grocery stores, etc!) (from Claire @ Wild Sisters Book Co.)

    • Bring to an apartment complex for Leasing Office to use in a welcome package for new tenants. (from Amy @ Banter Bookshop)

    • Have staffers choose a title they think will do well and have a competition to see which title sells the most copies. And the winning bookseller gets a prize!

    • Build a store display. Carry this throughout the store with mini displays in different sections.
    • Add your personal review to the provided shelf-talkers.
    • Include it in book shipments.
    • Create a poster and include your digital store QR code for customers to easily scan and start shopping on their phone.

    The Winter catalog sells books and supports the organization.
    Plus, it is FREE to CALIBA members.