SHELF INSIDER SEASONAL NEWSLETTER: FALL/WINTER TITLES DUE SEPTEMBER 2ND

Want to maximize visibility for your latest titles? Our seasonal newsletters offer prime space to showcase your most anticipated books to our booksellers and their audiences. Your book will be included in an email listing with cover art, blurb, and a contact link for ARCs or galley requests. Reach 1k+ booksellers.

Book now and submit your title information.

Have Questions? Email Alecia.

SOCIAL MEDIA PROMOTIONS: AUGUST TO OCTOBER THEMES ARE LIVE

Our booksellers have requested a new way to feature your books as part of their social media marketing. We've come up with a list of themes to promote your titles. Click here for more info.

Have more marketing ideas or special events members would find useful? Send in your ideas here.

Need to pay via invoice? Our promotional products include an option to request an invoice.

• Nominate a Bookseller for the Duende-Word BIPOC Bookseller Award: Due July 31
• Rise Booksellers Exchange Programme: Due August 20
• CALIBA's Glenn Goldman Scholarship Application: Due August 31

July: Disability Pride Month / #MarginsBookselling Month / Find Waldo Local / Winter Catalog imprint proofs to stores

July 31: Nomination Deadline for BIPOC Bookseller Awards / National Avocado Day

August: Back to School Month / Black Business Month

August 8: Fall Fest Call for Sponsors Deadline

August 9: Bookstore Romance Day / Book Lovers Day

August 25: Fall Fest Hotel Group Rate Ends - Book Now!

September: Self-Care Awareness Month / National Hispanic Heritage Month / Digital Catalog pages to stores

September 15: Golden Poppy Awards - Fall Titles Submission Deadline

September 17-18: Fall Fest @ South San Francisco Conference Center

October 1: Target date for catalog delivery to stores and newspapers

October 5-11: Banned Books Week

November 1: Target date for catalog deliver via direct mail

1. Alta joins City Lights Bookstore fixture Paul Yamazaki for a tour of a new exhibit of the artwork of City Lights founder Lawrence Ferlinghetti.
2. Congratulations to a BINC/Macmillian Scholarship Winner: Kealie Mardell-Carrera of Underdog Bookstore, Monrovia.
3. Image of the Day: Buzz Me In at Sausalito Books by the Bay
4. Bookshop Santa Cruz is helping little readers get back into the swing of things with some back-to-school appreciation.
5. Readers’ Books, in Sonoma, is helping readers travel through books. 
6. Alibi Bookshop, in Vallejo, has their annual book drive going until August 5th.
7. Wild Plum Books, in St. Helena, made a zine! 
8. A Seat at the Table Books, in Elk Grove, put on an AC repair fundraiser with drag performers and a DJ!
9. Rebel Reads, in Yucaipa, will be back on the road for Bookstore Romance Day. Hope you’re feeling better, Andie! 
10. Skylight Books, in Los Angeles, is partnering with Altadena Girls on a back-to-school book drive!
11. Chevalier’s Books, in Los Angeles, is partnering with prison librarians across the country to get books into the hands of incarcerated individuals.

Don't forget to follow CALIBA (@caliba_20)!

Click here for the Los Angeles Times & Southern California Independent Bookstore Bestseller List

Click here for the San Francisco Chronicle & Northern California Independent Bookstore Bestseller List

• *NEW* Part-Time Bookseller - Mrs. Dalloway's, Berkeley
• Managing Director of Finance and Operations - City Lights Books, San Francisco
• Marketing Manager - Simon & Schuster, Virtual
• Part-Time Administrative Assistant - The Collective Book Studio, SF Bay Area

Alecia

Supporting Staff

Savvy Summers and the Sweet Potato Crimes: A Mystery

Sandra Jackson-Opoku

9781250351906

Hannah

Executive Director

How to Become the Dark Lord and Die Trying

Django Wexler

9780316392204

Valentina

Operations Manager

The Compound

Aisling Rawle

​​9780593977279

• For Authors: How to Partner with Independent Bookstores
• 2025 LA Fires Resources Page
• From the ABA: Urge Congress to Reverse Tariffs
• Anti-Censorship Resources
• Panorama Picks - Books in Demand at US Libraries

Click here for a complete list.

Hannah Walcher

Executive Director

hannah@caliballiance.org

Valentina Moberg

Operations Manager

valentina@caliballiance.org

Alecia Reddick

Supporting Staff

alecia@caliballiance.org