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Social Media Promotion

We've created a way for you to get your books in front of booksellers and their customers! Monthly social media assets offer prime space to showcase your books via our booksellers' social accounts directly to their audiences. Your book will be included in a social post with cover art, blurb, social tag, and hashtags.

Click here to view an example





Please note: 

  • We are creating public-facing social media assets for bookstores to utilize in their marketing. 
  • Only submit one title per author/publisher for each theme.
  • Submissions due 2-3 weeks before post date.
  • Final assets will be delivered to Booksellers 1-2 weeks before post date.
  • See themes grid below for submission deadlines and bookseller post dates.

Steps to participate in Social Media Promotions:

  1. Purchase your spot on this product page
  2. Choose your theme and submit your title through the Social Media Book Submissions form and have your proof of purchase available for upload

CALIBA requires all submissions to be available for bookstores to purchase via the publisher or Ingram at regular discount and returnable. CALIBA reserves the right to refuse a title and offer a refund if the book does not fit these guidelines or the theme of the post.

Date  Holiday Theme Submission Deadline Assets Shared
with Booksellers

August 8

International Cat Day

July 18

July 24

August 26

National Dog Day

August 1

August 7

August 30

National Beach Day

August 8

August 14

September 4

National Wildlife Day

August 8

August 14

September 7

Grandparents' Day

August 15

August 21

September 25

National Coffee Day

August 29

September 4

October 10

World Mental Health Day

September 26

October 2

October 13

Indigenous Peoples' Day

September 26

October 2

October 20

Diwali

October 3

October 9

Questions? Contact alecia@caliballiance.org.

Price: $100

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