Social Media Promotion
Promotional Opportunities
We've created a way for you to get your books in front of booksellers and their customers! Monthly social media assets offer prime space to showcase your books via our booksellers' social accounts directly to their audiences. Your book will be included in a social post with cover art, blurb, social tag, and hashtags.
Please note:
- We are creating public-facing social media assets for bookstores to utilize in their marketing.
- Only submit one title per author/publisher for each theme.
- Submissions due 2-3 weeks before post date.
- Final assets will be delivered to Booksellers 1-2 weeks before post date.
- See themes grid below for submission deadlines and bookseller post dates.
Steps to participate in Social Media Promotions:
- Purchase your spot on this product page
- Choose your theme and submit your title through the Social Media Book Submissions form and have your proof of purchase available for upload
CALIBA requires all submissions to be available for bookstores to purchase via the publisher or Ingram at regular discount and returnable. CALIBA reserves the right to refuse a title and offer a refund if the book does not fit these guidelines or the theme of the post.
Date | Holiday Theme | Submission Deadline | Assets Shared with Booksellers |
August 8 |
International Cat Day |
July 18 |
July 24 |
August 26 |
National Dog Day |
August 1 |
August 7 |
August 30 |
National Beach Day |
August 8 |
August 14 |
September 4 |
National Wildlife Day |
August 8 |
August 14 |
September 7 |
Grandparents' Day |
August 15 |
August 21 |
September 25 |
National Coffee Day |
August 29 |
September 4 |
October 10 |
World Mental Health Day |
September 26 |
October 2 |
October 13 |
Indigenous Peoples' Day |
September 26 |
October 2 |
October 20 |
Diwali |
October 3 |
October 9 |
Questions? Contact alecia@caliballiance.org.