BOOKSTORE PROMOTIONS & MARKETING ASSETS
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*16 Days Until* Indie Bookstore Day
- AVAILABLE NOW!: Indie Bookstore Day Searchable Map is live on IndieBound
- Now! Early- to mid-April, 2026: All exclusives ship to bookstores
- April 20–24, 2026: Indie Bookstore Day Spirit Week
- Monday, April 20: Silly Sock Day
- Tuesday, April 21: Plaid Tuesday
- Wednesday, April 22: On Wednesdays We Wear Bookstore Shirts
- Thursday, April 23: Book Character Dress-Up Day + World Book Day!
- Friday, April 24: YOUR store’s Spirit Day
- April 25, 2026, the last Saturday in April: Independent Bookstore Day
Click here for more details
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PROFESSIONAL BOOKSELLERS SCHOOL
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5% DISCOUNT FOR CALIBA MEMBERS - Independent Study: CALIBAind | Live Courses: CALIBAlive
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2026 PROFESSIONAL BOOKSELLERS SCHOOL SCHEDULE IS UP
Click here for more info.
Live Courses:
- Bookstore Year One - Register Now
- Bookstore Finances - Registration Now
Independent Study Courses:
- Independent Study: Inventory Management - Register Now
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*COST-EFFECTIVE DEAL* BASIC BOOKSELLING STORE SUBSCRIPTION
For $350, a store can have any number of staff members access the Independent Study version of the Basic Bookselling course, including all 9 recorded classes and handouts, for an entire year. Your Independent Study discount applies to this, which makes the price even lower. Register Now
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AMERICAN BOOKSELLERS ASSOCIATION
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Wi2026 Session Recordings Are Now Available!
Click here to browse the recordings.
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HOW TO PREPARE FOR ICE RAIDS IN YOUR COMMUNITY
Here are the top 6 things to do to prepare for ICE raids at your store or in your community.
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Booksellers
Provisional Bookstore: $100 (online only and prospective bookstores)
Bookstore: $200
Membership Perks:
- Free admission to our annual Fall Fest for you and your staff
- Free or reduced rates at education and member programs for you and your staff
- Subscription to our weekly e-newsletter for you and your staff
- Stay up-to-date with industry, Alliance and bookstore news
- Bestseller list
- Classified ads
- Online access to the Rep Directory updated regularly
- Inclusion on our Find A Store webpage
- Fall Catalog Marketing Campaign produced for you and promoted to drive business to your store
- Independent Bookstore Day in conjunction with your ABA membership
- Access to exclusive IBD merchandise
- A list of current Publisher Promotions
- Bookseller Resources
- Tools for the Trade
- Credit card processing with Gravity Payments
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INDUSTRY EVENTS & SMALL BIZ CORNER
Is there another association you suggest CALIBA follow for small business education? Share with us.
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CALCHAMBER'S EMPLOYEE HANDBOOK CREATOR ONLINE TOOL - Buy Now
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BOOKSELLER DRINKS WITH THE INDIES: APRIL 22ND 6PM-8PM
Join your friends at Europa Editions, Grove Atlantic, McNally Editions and Milkweed Editions to sip and celebrate the great work we do together as independent publishers and booksellers. RSVP Here.
Wednesday, April 22, 6-8PM
Standard Deviant Brewing
280 14th St, San Francisco
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HR BOOT CAMP VIRTUAL SEMINAR: APRIL 23RD-24TH, 9AM-12:30PM
Managing employees in California comes with high stakes—and little room for error. HR Boot Camp is designed to give you practical, real-world guidance across the full employment lifecycle so you can make decisions with confidence, not hesitation.
Join CalChamber’s employment law experts for this two-day virtual seminar covering essential requirements from hiring to termination, with live instruction, interactive examples, and real-time Q&A. Thursday, 4/23 and Friday, 4/24, 9am-12:30pm, $349 per seat. RSVP Here.
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Don't forget to follow and tag us (@caliba_20) to be featured! CALIBA's Media Outlet Resource Doc has info about being featured by Shelf Awareness, USA Today, and Bay City News.
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Want to share your personal story or concerns as a small business owner more broadly? Share your OpEd, Think Piece, or Slice of Life story with your local media outlets. CALIBA is building a shared Media List here. Find or add contacts.
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Have a classified listing for booksellers? Email Alecia to be listed on our site.
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CALIBA'S CURRENTLY READING
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Bury Our Bones in the Midnight Soil
V.E. Schwab
9781250320544
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Hannah
Executive Director
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Queen Demon
Martha Wells
978125081250826930
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Valentina
Operations Manager
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Knock Knock, Open Wide
Neil Sharpson
9781250785480
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BOOK INDUSTRY CHARITABLE FOUNDATION LINKS
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PROFESSIONAL BOOKSELLERS SCHOOL LINKS
5% DISCOUNT FOR CALIBA MEMBERS - Independent Study: CALIBAind | Live Courses: CALIBAlive
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This map shows our current bookstore members.
Note this info is public. Check your information on our website, then contact Alecia to update the map.
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Email Valentina to join.
Current CALIBA bookseller membership required.
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We're working hard to make your life easier with membership tips & tricks:
How to set up auto-pay for dues.
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Join our monthly office hours (fourth Thursdays) to co-work with Hannah! Have a question, idea, or comment about a CALIBA program? Office hours are a great chance for you to check in directly with your Executive Director. Click here to register for a morning session (9-10am) or afternoon session (2-3pm) — or email Hannah to set up an appointment.
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Support CALIBA
Publishers support CALIBA when bookstores participate.
Bookstore Participation = Publisher Sponsorship = CALIBA = Bookstore Education, Advocacy, Networking +++
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