BOOKSTORE PROMOTIONS & MARKETING ASSETS
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TRANS RIGHTS READATHON
The Trans Rights Readathon is an annual call to action to readers and book lovers in support of Trans Day of Visibility (TDOV) on March 31st. March 17-31, 2026 the reading community is called upon to read and uplift books written by and/or featuring trans, nonbinary, 2Spirit, and gender-nonconforming authors and characters.
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PROFESSIONAL BOOKSELLERS SCHOOL
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5% DISCOUNT FOR CALIBA MEMBERS - Independent Study: CALIBAind | Live Courses: CALIBAlive
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2026 PROFESSIONAL BOOKSELLERS SCHOOL SCHEDULE IS UP
Click here for more info.
Live Courses:
- Bookstore Year One - Register Now
- Profitability Master Class - Register Now
- Bookstore Finances - Registration Now
Independent Study Courses:
- Independent Study: Inventory Management - Register Now
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*COST-EFFECTIVE DEAL* BASIC BOOKSELLING STORE SUBSCRIPTION
For $350, a store can have any number of staff members access the Independent Study version of the Basic Bookselling course, including all 9 recorded classes and handouts, for an entire year. Your Independent Study discount applies to this, which makes the price even lower. Register Now
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AMERICAN BOOKSELLERS ASSOCIATION
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HOW TO PREPARE FOR ICE RAIDS IN YOUR COMMUNITY
Here are the top 6 things to do to prepare for ICE raids at your store or in your community.
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Booksellers
Provisional Bookstore: $100 (online only and prospective bookstores)
Bookstore: $200
Membership Perks:
- Free admission to our annual Fall Fest for you and your staff
- Free or reduced rates at education and member programs for you and your staff
- Subscription to our weekly e-newsletter for you and your staff
- Stay up-to-date with industry, Alliance and bookstore news
- Bestseller list
- Classified ads
- Online access to the Rep Directory updated regularly
- Inclusion on our Find A Store webpage
- Fall Catalog Marketing Campaign produced for you and promoted to drive business to your store
- Independent Bookstore Day in conjunction with your ABA membership
- Access to exclusive IBD merchandise
- A list of current Publisher Promotions
- Bookseller Resources
- Tools for the Trade
- Credit card processing with Gravity Payments
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INDUSTRY EVENTS & SMALL BIZ CORNER
Is there another association you suggest CALIBA follow for small business education? Share with us.
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CALCHAMBER'S EMPLOYEE HANDBOOK CREATOR ONLINE TOOL - Buy Now
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MAKING EFFECTIVE THIRD SPACES WITH SARAH STEIN LUBRANO (WEBINAR RECORDING)
If you couldn’t make it live, you can watch the full video on BookWeb.
Highlights include: building a welcoming culture in your store; how to make your third space non-hierarchical and non-exclusionary; how third spaces rewire your brain in ways that are good for democracy; and making events accessible to introverts.
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Don't forget to follow and tag us (@caliba_20) to be featured! CALIBA's Media Outlet Resource Doc has info about being featured by Shelf Awareness, USA Today, and Bay City News.
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1 - Alibi Bookshop, in Vallejo, held their first nuptials in the store for their longtime friends/customers. Congratulations to the couple!
2 - Flintridge Bookstore, in La Canada Flintridge, celebrated last weekend’s Oscar awards with a display of books on movies and movie awards.
3 - Pegasus Books, in Berkeley, has a spring green display.
4 - Bay Books Coronado, welcomed Abby Jimenez and thanked her for signing their inventory that they quickly sold through.
5 - Vroman’s Bookstore, in Pasadena, dipped into their archives to show off their 90s heartthrob status.
6 - Word Horde Emporium, in Petaluma, has put up the Certified Indie decal in their front window.
7 - Fables & Fancies, in Sierra Madre, had a special guest at their cottage (bookstore).
8 - The Plot Twist Bookstore, in Roseville, has a fun hobby happy hour coming up to gather together just for the joy of it.
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Want to share your personal story or concerns as a small business owner more broadly? Share your OpEd, Think Piece, or Slice of Life story with your local media outlets. CALIBA is building a shared Media List here. Find or add contacts.
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Have a classified listing for booksellers? Email Alecia to be listed on our site.
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CALIBA'S CURRENTLY READING
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Big Girl Blitz
Danielle Allen
9781250331168
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Hannah
Executive Director
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Provenance
Ann Leckie
9780316565202
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Valentina
Operations Manager
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Knock Knock, Open Wide
Neil Sharpson
9781250785480
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BOOK INDUSTRY CHARITABLE FOUNDATION LINKS
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PROFESSIONAL BOOKSELLERS SCHOOL LINKS
5% DISCOUNT FOR CALIBA MEMBERS - Independent Study: CALIBAind | Live Courses: CALIBAlive
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This map shows our current bookstore members.
Note this info is public. Check your information on our website, then contact Alecia to update the map.
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Email Valentina to join.
Current CALIBA bookseller membership required.
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We're working hard to make your life easier with membership tips & tricks:
How to set up auto-pay for dues.
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Support CALIBA
Publishers support CALIBA when bookstores participate.
Bookstore Participation = Publisher Sponsorship = CALIBA = Bookstore Education, Advocacy, Networking +++
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