06.12.25 CALIBA Bookseller News & Information

Bookseller Newsletter,

Ends Sunday! Winter Catalog Orders
Bookseller News & Information

IN THIS ISSUE

CALIBA Programs:

*ORDERS CLOSE SUNDAY, JUNE 15TH* 2025 Winter Catalog

*ON THURSDAYS* Office Hours with Hannah

Tri-West Summer School is Back!

*SAVE THE DATE* 2025 Fall Fest, September 17-18th

Political Advocacy Committee Poll

Marketing Assets:

2025 Summer Reading Guide

*JUNE ASSETS AVAILABLE* CALIBA Marketing Assets

Celebrate Audiobook Month with Libro.fm

Bookseller & Industry News:

ABA's Philomena Polefrone Named LGBTQI+ Human Rights Fellow at Harvard's Kennedy School

The Next StoryBrand Session with Calvin Crosby

Professional Booksellers School:

Read to Lead: From To-Do to Done

Grants & Scholarships:

SCBWI Impact and Legacy Fund Independent Bookstore Grant

ABA Announcements:

Why Should I Complete ABACUS? A Q&A with ABA CFO PK Sindwani

ABA 2025 Fall Show Special

*MAP IS AVAILABLE* Find Waldo Local

ABA's 2024 Annual Report

*REQUEST KIT BY JUNE 15TH* Banned Books Week

Partnership Opportunities:

Word for Word: "Annunciation" with Lauren Groff

Dates and Deadlines

Bestseller Lists

Classifieds

CALIBA Currently Reading

Bookseller Resources

NEW MEMBER CORNER

The Spine & Vine

Welcome to CALIBA, The Spine & Vine Bookstore!

Owner Name: Melissa Schultz 

Established: Our Vintage VW bookstore made its debut on April 24th, 2024. We are planning on opening a Brick & Mortar in Temecula, CA, in the late summer of this year. 

Location: Temecula, CA

About Our New Member: The Spine & Vine Bookstore is an indie (female-owned and Indigenous-owned) bookstore on wheels committed to providing quality books for all types of readers-- as well as bookish gifts and cards. The Spine & Vine sells adult and children's books. Our main purpose is to serve the community and to inspire a passion for reading to all ages. We hope to bring books to where the people are, whether that's at a local market, winery, coffee shop, school, or at one of our favorite small local businesses. We partner with several businesses in town for pop-ups, author events, bookclubs, fundraisers, and more.

CALIBA STAFF

Hannah Walcher

Executive Director

hannah@caliballiance.org

Valentina Moberg

Operations Manager

valentina@caliballiance.org

Alecia Reddick

Supporting Staff

alecia@caliballiance.org

JOIN CALIBA'S DISCORD!

Email Valentina to join.

Current CALIBA bookseller membership required.

CALIBA PROGRAMS

Winter Catalog Cover

2025 WINTER CATALOG: ORDERS CLOSE SUNDAY, JUNE 15TH

This is it, CALIBA booksellers! It is the final week to place your order for the Winter Catalog, and...

  • June 15th is a hard deadline.
  • There will not be an extension.
  • There will not be extras if you do not order.

We've currently got 81% of our goal in for the 2025 Winter Catalog orders. Help us meet our goal, support our organization, AND receive FREE marketing materials for your store! Filling out the order form is quick; it only takes 15 minutes.

Congratulations to our catalog cover winner, Norton Young Readers!

Catalog Gallery

WINTER CATALOG BOOK RECOMMENDATIONS

Have a list of Fall/Winter books you're excited about? Nominate them for inclusion in the Winter Catalog by June 15th.

OFFICE HOURS WITH HANNAH

Join our office hours to co-work with Hannah! Need a buddy while you fill out the Winter Reading Guide form? Have a question, idea, or comment about a CALIBA program? Office hours are a great chance for you to check in directly with your Executive Director. Office hours will take place Thursdays, 9-10am and 2-3pm; from May 15th to July 31st.

Thursday Mornings (9-10am) - Registration Link

Thursday Afternoons (2-3pm) - Registration Link

TRI-WEST SUMMER SCHOOL IS BACK!

These FREE, virtual summertime sessions offer professional development and networking opportunities for every bookseller, no travel required! Co-produced by CALIBA, MPIBA, and PNBA.

Did you miss yesterday's course (Roundtable: Community Events For Fun & Profit)? Click here to view the recording.

Intro to Bookstore Finances

Wednesday, June 18th at 12:00pm PDT

The path to profitability is paved with debits and credits. If you're feeling overwhelmed by the thought of even getting started on wrangling your store financials, we're here to show you the way. We'll introduce you to the basics, and help you prioritize financial tasks by day, week, month, and quarter, giving you confidence to begin, keep at it, and improve. Presented by Carol Price, Co-Owner, BookPeople of Moscow & Candice Huber, Owner, Tubby & Coo’s Mid-City Book Shop, with thanks to the Professional Booksellers School.

Click here to register for the session.

2025 FALL FEST, SEPTEMBER 17-18TH: SAVE THE DATE

Please join us for two full days of education, authors and connection with booksellers throughout the state of California. Bookseller registration opens in July!

South San Francisco Conference Center

255 South Airport Boulevard

South San Francisco, CA 94080-6703

Where to Stay:

For our group rate, book a room at the DoubleTree by Hilton San Francisco South Airport Blvd via this link by August 25th.

Click here for more information.

POLITICAL ADVOCACY COMMITTEE

Our Political Advocacy Committee would like to provide more targeted assistance to our members. Please answer the poll below so they can begin providing resources and information for your highest priorities

WHICH ISSUE IS IMPACTING YOU THE MOST?

If you answered "F. Other," please reach out to info@caliballiance.org.

CALIBA Bookstore Map

CALIBA BOOKSTORE MAP

This map shows our current bookstore members.

Don't see your store on the map? Make sure to update your information on our website or contact Alecia.

MARKETING ASSETS

Summer Reading Guide Arriving in the Mail

2025 SUMMER READING GUIDE

Looking for ways to share the Summer catalogs within your community? Click here to view the usage guidelines and our 12-week Summer Challenge.

Use the digital catalog and marketing assets to promote the Summer Reading Guide:

Share your display and marketing ideas with us on Discord, tag us on social, or add us to your newsletter list (info@caliballiance.org). 

CALIBA Marketing Assets

CALIBA MARKETING ASSETS: JUNE ASSETS AVAILABLE

We've created assets that you can share with your customers to give you time back for other projects.

June themes:

Upcoming themes: Disability Pride Month, International Self-Care Day, National Avocado Day, Back to School Month, International Cat Day, National Dog Day, National Beach Day.

Visit our Marketing Assets webpage.

Have more marketing ideas or special events members would find useful? Send in your ideas here.

Libro.fm logo

CELEBRATE AUDIOBOOK MONTH WITH LIBRO.FM

BOOKSELLER & INDUSTRY NEWS

Philomena Polefrone

ABA'S PHILOMENA POLEFRONE NAMED LGBTQI+ HUMAN RIGHTS FELLOW AT HARVARD'S KENNEDY SCHOOL

Philomena Polefrone, associate director of the American Booksellers Association's American Booksellers for Free Expression, has been named to the inaugural cohort of eight Global LGBTQI+ Human Rights Fellows at the Harvard Kennedy School's Carr-Ryan Center for Human Rights.

Read the full Shelf Awareness Article.

Calvin Crosby

THE NEXT STORYBRAND SESSION WITH CALVIN CROSBY

Calvin will share his strategies for expanding his audience and boosting sales — everything from reaching out to new (often younger) readers, to introducing fresh categories, to regularly updating his store displays so there’s always something new for customers to discover (three times a week!). 

Date: Thursday, June 19th

Time: 9am PT/ 11am CT / 12pm ET

Click here to join the event.

PROFESSIONAL BOOKSELLERS SCHOOL

CALIBA is a supporting sponsor of PBS, making it possible for our members to access professional development for independent booksellers at all levels. CALIBA discount codes and more details.

 READ TO LEAD: FROM TO-DO TO DONE - PBS BOOK CLUB LAUNCH

READ TO LEAD: FROM TO-DO TO DONE: BOOK CLUB LAUNCH

PBS has a new 3-session book club with attention management/productivity expert Maura Thomas. Sourcebooks is generously providing all registrants with 3 of Maura's books:

-Attention Management: How to Create Success and Gain Productivity - Every Day

-From To-Do to Done: How to Go from Busy to Productive by Mastering Your To-Do List

-The Happy Inbox: How to Have a Stress-Free Relationship with Your Email and Overcome Your Communication Clutter

The group will meet for three sessions on June 6, June 13, and June 20 at 12 pm PDT. 

Click here to learn more.

GRANTS & SCHOLARSHIPS

SCBWI

*DUE BY JULY 15TH* SCBWI Impact and Legacy Fund Independent Bookstore Grant: three independent bookstores will be awarded a $1,000 grant to host a public program or bookstore event featuring a children's book author or illustrator. Apply here.

ABA ANNOUNCEMENTS

WHY SHOULD I COMPLETE ABACUS? A Q&A WITH ABA CFO PK SINDWANI

Every summer, booksellers sit down to complete the ABACUS survey, a detailed questionnaire about their businesses. Then, each fall, ABA releases the ABACUS report, a summary of the trends and other points of interests derived from indie booksellers' combined answers. Stores that submitted their survey also receive a detailed breakdown of how their store's performance compares to others with similar demographics. 

The 2024 ABACUS survey is currently live, and the deadline to complete it is has been extended to June 21. Read the full blog post.

Click here for more information.

ABA logo

ABA 2025 FALL SHOW SPECIAL

Not an ABA Member? No worries! We’re offering a Show Special for Non-ABA Members! 

Test drive ABA membership for free until January 31, 2026, and enjoy all the benefits of membership. Use promo code FallPromo2025.

If you have any questions or want to set up an appointment with ABA, reach out to info@bookweb.org.

(Offer good until October 31, 2025 for Bookstore and Provisional members).

Find Waldo

FIND WALDO LOCAL: MAP IS AVAILABLE

The 2025 Find Waldo Local map is now live! Viewers can search the map by state or shop name to find participating stores. 

Participating stores can now access the Find Waldo Local Toolkit on BookWeb. This toolkit has everything you’ll need as you prepare for Find Waldo Local, including guidelines, sample social media posts and press releases, printables, and more.

The 13th annual Find Waldo Local is offered in partnership with Candlewick. This event will run throughout the month of July. 

ABA's 2024 ANNUAL REPORT

ABA's 2024 Annual Report is now available!

Visit BookWeb to read the report in your browser or download it as a PDF.

Read the Annual Report.

Banned Books Week 2025

BANNED BOOKS WEEK: REQUEST KIT BY JUNE 15TH

Sign up now to receive a free Banned Books Week kit from the American Booksellers Association! Supplies are limited and will be fulfilled on a first-come, first-served basis only for ABA member stores. Find details and sign up now!

PARTNERSHIP OPPORTUNITIES

Annunciation with Lauren Groff

WORD FOR WORD: "ANNUNCIATION" WITH LAUREN GROFF

Word for Word, the San Francisco theatre company (based at Z Space), will be producing Lauren Groff's short story "Annunciation" from June 18 - July 13. On July 9, Lauren Groff herself will be joining them for a post-show conversation. Click here for more info and to download event poster for your store.

Would you like to attend the event at a discounted rate? Contact JoAnne Winter, jwinter@zspace.org, (415) 659-8133 for discounted tickets. 

MARK YOUR CALENDAR

June: Pride Month / Audiobook Appreciation Month

June 11-14: ABA Children's Institute 2025 in Portland, OR

June 15: Winter Catalog Order Deadline / Banned Books Week Kit Sign Up Deadline / Father’s Day

June 18: Tri-West Summer School - Intro to Bookstore Finances

June 19: Juneteenth

June 21: ABACUS, ABA’s free annual financial benchmarking survey due

June 25: Tri-West Summer School - Love, Lore and the Unknown: The Expanding Universe of Genre Fiction

July: Disability Pride Month

July 9: Tri-West Summer School - Panel: Creating Successful Bookstore Crawls and Passport Programs

July 15: SCBWI Impact and Legacy Fund Independent Bookstore Grant Applications Close

July 16: Tri-West Summer School - Roundtable: Tips & Tricks for Recognizing and Battling "Soft" Book Bans

July 23: Tri-West Summer School - Session TBD

August 6: Tri-West Summer School - Edelweiss: What Is It? Why Do You Need It? And How to Get Started!

August 13: Tri-West Summer School - Round Table: Marketing Audiobooks and E-Books as Part of Your Brand to Capture Non-traditional Reading Customers.

August 20: Tri-West Summer School - Understanding & Improving Cost of Good Sold

August 25: Fall Fest Hotel Group Rate Ends - Book Now!

September 17-18: Fall Fest @ South San Francisco Conference Center

October 5-11: Banned Books Week

Now More Than Ever, I Stand with Bookstores is a fundraising campaign to engage all book lovers to join some of their favorite authors/creators and stand with their community stores during this time of uncertainty. They can help stores by making an in-store purchase and/or making a donation to Binc. Your support is appreciated and optional. The Book Industry Charitable (Binc) Foundation is our safety net. Whether you are facing a life-altering medical situation or the effects of a climate related disaster, Binc is the place you can call for help. Donations will be matched dollar for dollar, doubling your impact, up to a total of $50,000.
1 - Judging by the Cover, in San Dimas, is officially opened. Congratulations! 🎉 2 - The Fleuria Romance Book Truck, in Los Angeles, shares some things she’s learned from running a mobile bookstore. Taking notes ✍️ 3 - A Seat at the Table Books, in Elk Grove, discussed on a podcast with Samantha Shannon how they ended up with their dream team. 🙌 4 - Judging by the Cover, in Fresno, is throwing a Villain Storytime event. As they asked “why do the princesses get all the fun?” 🧙🍎 5 - Napa Bookmine is showing off their best cards for Dadn. Father’s Day is this Sunday! 🧢💌 6 - Readers’ Books, in Sonoma, is promoting an upcoming showing of The Librarians for the Sonoma Film Festival on June 17th with a table display highlighting banned books. 📚🎥 7 - Underdog Bookstore, in Monrovia, is offering up assistance to their community - “take what you need, share what you can.” 🪧🤝 8 - Peninsula Book Collaborative, in Daly City, has a reading challenge featuring the Summer Reading Guide catalog. 🥳 9 - Books Inc.’s Reading Bridge, in San Leandro, has started a book drive to support 1st-3rd grade Bay Area students. 🎒 10 - Vroman’s Bookstore, in Pasadena, has launched a summer reading program for young readers from Kindergarten-12th Grade. 🍕

1 - Judging by the Cover, in San Dimas, is officially opened. Congratulations! 🎉

2 - The Fleuria Romance Book Truck, in Los Angeles, shares some things she’s learned from running a mobile bookstore. Taking notes ✍️

3 - A Seat at the Table Books, in Elk Grove, discussed on a podcast with Samantha Shannon how they ended up with their dream team. 🙌

4 - Judging by the Cover, in Fresno, is throwing a Villain Storytime event. As they asked “why do the princesses get all the fun?” 🧙🍎

5 - Napa Bookmine is showing off their best cards for Dadn. Father’s Day is this Sunday! 🧢💌

6 - Readers’ Books, in Sonoma, is promoting an upcoming showing of The Librarians for the Sonoma Film Festival on June 17th with a table display highlighting banned books. 📚🎥

7 - Underdog Bookstore, in Monrovia, is offering up assistance to their community - “take what you need, share what you can.” 🪧🤝

8 - Peninsula Book Collaborative, in Daly City, has a reading challenge featuring the Summer Reading Guide catalog. 🥳

9 - Books Inc.’s Reading Bridge, in San Leandro, has started a book drive to support 1st-3rd grade Bay Area students. 🎒

10 - Vroman’s Bookstore, in Pasadena, has launched a summer reading program for young readers from Kindergarten-12th Grade. 🍕

Don't forget to follow and tag CALIBA (@caliba_20) to be featured! CALIBA resources has

info about being featured by Shelf Awareness, USA Today, and Bay City News.

BESTSELLER LISTS

Click here for the Los Angeles Times & Southern California Independent Bookstore Bestseller List

Click here for the San Francisco Chronicle & Northern California Independent Bookstore Bestseller List

CLASSIFIEDS

  • Part-Time Administrative Assistant - The Collective Book Studio, San Francisco Bay Area
  • National Accounts Manager - Chronicle Books, San Francisco
  • Social Media Assistant - Chronicle Books, San Francisco
  • Contracts Manager - Chronicle Books, San Francisco
  • Experienced Bookseller Wanted - Camino Books, Del Mar

CALIBA CURRENTLY READING:

Alecia

Supporting Staff

Lore of the Tides by Analeigh Sbrana

Lore of the Tides

Analeigh Sbrana

9780063380646

Hannah

Executive Director

Artificial Condition by Martha Wells

Artificial Condition: 

The Murderbot Diaries

Martha Wells

9781250186928

Valentina

Operations Manager

Something Wicked This Way Comes by Ray Bradbury

Something Wicked

This Way Comes

Ray Bradbury

9781501167713

CALIBA new logo

CALIBA RESOURCES

2025 LA Fires Resources Page

Find a Substitute Bookseller Here (Login Required) Sign-Up to be a Substitute Bookseller

Bookseller Mentorship Program | Mentee Sign-Up Form Here (Login Required) Mentor Sign-Up Form Here ((Login Required)

Golden Poppy Awards 2024 Resources Edelweiss List of Titles (Note: 2% Ingram Discount)

Summer Catalog Resource Page Edelweiss List of Titles (Note: 2% Ingram Discount)

Indie-to-Indie Playlists

Join the CALIBA Edelweiss Community - Email Valentina

The Brown Bookshelf

Anti-Censorship Resources

Panorama Picks - Books in Demand at US Libraries

Workplace Violence Prevention Plans Required for California Employers by July 2024 - Are you compliant?

Bookseller Summer School is Out - Access the Videos

Shelf Awareness features bookstore news daily. To submit bookstore news email news@shelf-awareness.com.

The USA Today Books Page spotlights an independent bookstore each week. ABA member bookstores can pitch their bookstore to USA Today. Good Luck!

Bay City News is partnering with booksellers, librarians, and authors. Share your events, ideas and contributions with the newsroom to get into their newsletter. Feel free to send them your newsletters!

Become a participating bookstore with Little Free Library. Email Lexie Neeley to get involved!

Click here for a complete list.

American Bookseller Association logo

ABA LINKS

Recording Available: Support Trans, Nonbinary, Intersex, and Gender-Nonconforming Staff and Community (Login Required)

Welcome to Bookselling: A List of Resources to Support Booksellers

Urge Congress to Reverse Tariffs

How to Prepare Staff for Possible ICE Raids

How to Support Staff Impacted by Recent Anti-LGBTQIA2S+ Actions

Planning a Secure Drag Story Time Event

2025 Q1 Top 10 Checklist

Order "Right to Read" Handbooks for your Store

ABFE: ABA's Free Expression Initiative

Current and Previous ABACUS Data

Monthly Marketing Calendars

Nominate Someone for the ABA Board

ABA Event & Program Calendar

Indie Next List Deadlines

Report Sales to New York Times, Indie Bestseller Lists

ABA Affiliate Partnership Offers for Members

Independent Bookstore Day Newsletter

6 Steps to Help Deal with Curation Protests

Training Staff to Deal with Curation Challenges

Dealing with Online Harassment Tool Kit

11 Ways to Take Action When Barnes & Noble Comes to Town

Binc Book Industry Charitable Foundation logo

BINC LINKS

Binc Mental Heath Wellness Program

Financial Assistance for BOOKSELLERS

Scholarship Opportunities

Apply to be a BincTank Entrepreneur

Professional Booksellers School

PROFESSIONAL BOOKSELLERS SCHOOL LINKS

A Learners' Guide to PBS Independent Study

Basic Bookselling Self Guided

Basic Bookselling Store Subscription

Bookstore Financial Literacy Bundle

Upcoming Courses

CALIBA Reimbursement Details

Become a Member

Support CALIBA

Publishers support CALIBA when bookstores participate.

Bookstore Participation = Publisher Sponsorship = CALIBA = Bookstore Education, Advocacy, Networking +++

Hannah Walcher, Executive Director

Livermore CA 94550

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