2026 SPRING FORUMS SPONSORSHIP & PROMOTIONAL OPPORTUNITIES: OAKLAND APPLICATIONS CLOSE TOMORROW, MARCH 6TH

Help us make the Spring Forums a unique book industry celebration AND more affordable for booksellers! 

Become a Sponsor and receive credit towards future CALIBA digital promotions and a free welcome bag insert at the show.

Share your titles on our Galley Tables: send in your Golden Poppy submissions, California-focused titles, California-based authors, and more.

Get your books in front of the most reliable influencers:

California's Independent Booksellers.

SPONSORSHIP OPPORTUNITIES:

Bookseller Sponsorships

Owners' Retreat Sponsorships

Event Sponsorships

PROMOTIONAL OPPORTUNITIES:

Welcome Bag Inserts 

Galley Placement

RAMP UP SUMMER SALES - 2026 SUMMER READING GUIDE AD RESERVATIONS CLOSE MARCH 15TH

Curated Print & Digital Catalogs

Have you submitted your titles? Get your books in the essential summer reading catalog of 2026 by March 15th. Limited availability—reserve ad space now!

Bonus: all print ads include a free digital catalog ads.

Questions? Contact Suzanne Shoger

Cover illustration from The Worried Book / Howard Pearlstein, James Munro (Illustrated by) / Red Comet Press

APRIL SOCIAL MEDIA - BOOK SUBMISSIONS DUE MARCH 20TH

Booksellers have voted - and they would like to promote Indie Bookstore Day (4/25). Submit your Bookstore-related titles for our social media assets by Mar. 20th. Limit to 1 title per publisher. Spaces limited. Price: $100

Publishers, Sales Reps & Book Industry Professionals (Non-voting)

Individual: $150

Small House & Commission Groups: $250 (up to 3 sales reps)

Large House: $550 (up to 6 sales reps)

Membership Perks:

• Discounted admission/exhibit space to our annual Fall Fest
• Free or discounted rates at education and member programs
• Subscription to our weekly e-newsletter & bestseller list
• Stay up-to-date with industry, association and bookstore news
• Access to our online Rep Directory
• Post your job openings in our classifieds

Click here for more details.

March: Women's History Month / National Reading Month / Indie Press Month / Ramadan (Feb 17-Mar 19)

March 15: 2026 Summer Reading Guide Ad Reservations Close - Book Now!

March 31-April 1: 2026 NorCal Owners' Retreat & Spring Forum in Oakland

April: Arab American Heritage Month / National Poetry Month / International Customer Loyalty Month / National Stress Awareness Month

April 7: National Black Bookstore Day

April 25: Independent Bookstore Day

1 - Booksmith, in San Francisco, has their dispatch from last week's Winter Institute.

2 - Mrs. Dalloway's, in Berkeley, congratulated Nicole and Kate, who got engaged in their store last week. Best wishes!

3 - Judging by the Cover, in Fresno, has set up a GoFundMe to help with their move to a new space.

4 - dym books & boba, in Pasadena, showing love for local SoCal authors!

Women's History Month

5 - Shop Around the Corner Books (Redding)

6 - Zibby's Bookshop (Santa Monica)

7 - River House Books (Carmel)

Indie Press Month

8 - Vroma'n's Bookstore (Pasadena)

In the News

• Wi2026: Bookstores in the Time of Fascism
• Wi2026: Market Trends, Retail Insights, and Growth Strategies
• Book Sales Bolstered by ‘Passion Purchases,’ Interest in ‘Analog Living’
• Eureka Books in Calif. to Add Second Store, Called Omnibus
• NAB2 Launches Bookstore Directory
• Binc Names Denver Publishing Institute Scholarship Winner: Amanda Qassar, a bookseller at Warwick's in La Jolla, Calif.
• 2026 Audie Award Winners Announced
• PEN/Faulkner Award Finalists
• Authors Guild Expands ‘Human Authored’ Certification Program
• Jim Carretta retiring from Ingram after 9+ years

Don't forget to follow CALIBA (@caliba_20)!

• *NEW* Judging by the Cover - GoFundMe
• Get Lit Books & Things - GoFundMe
• Dandar's Games and Books - GoFundMe
• Northtown Books - Give a Hand
• 2025 LA Fires Resources Page

• Books Across Borders 2026-27 Fellowship Application
• Black Bookstore Heritage Grant

Have a grant or scholarship listing for booksellers? Email Alecia to be listed on our site.

• *NEW* Publishing Assistant - The Collective Book Studio, Oakland
• Sales Manager - UC Press, Oakland (Hybrid)
• Summer Camp Writing Instructor - Book Passage, Corte Madera
• Associate Editor - Chronicle Books, San Francisc

Have a classified listing for booksellers? Email Alecia to be listed on our site.

Alecia

Supporting Staff

I Punched an Alien and Now We're in Couples Therapy

Kimberly Lemming

9780593818657

Hannah

Executive Director

Exit Party: A Novel

Emily St. John Mandel

9780593321461

Valentina

Operations Manager

Starter Villain

John Scalzi

9781250879394

Check out CALIBA’s 2026 Reading List!

• For Authors: How to Partner with Independent Bookstores
• From the ABA: Urge Congress to Reverse Tariffs
• Anti-Censorship Resources
• Panorama Picks - Books in Demand at US Libraries

Click here for a complete list.

Hannah Walcher

Executive Director

hannah@caliballiance.org

Valentina Moberg

Operations Manager

valentina@caliballiance.org

Alecia Reddick

Supporting Staff

alecia@caliballiance.org